Etsy niche report · real data

first christmas ornament on Etsy — niche report, September 2026

The September 2026 measurement for the Etsy search "first christmas ornament": top 100 results and the total listing count were read from Etsy's official API. The figures below are not estimates; those marked "≈" are averages computed from the sample.

Crowded / closed

Either very crowded or held by one shop. Not recommended for a new shop; look at neighbouring niches.

Active listings

257,602▲ 37%

Competition score

100/100

Opportunity score

33/100

Average price

≈ $16.50▼ 8%

Median price

≈ $19.93

Price range

$4.99 – $32.00

Avg. favorites / listing

≈ 608

Avg. views

≈ 14,064

Distinct shops (top 100)

72

Top shop's share

%3

Opened in last 6 months

%41▲ 46%

Weak-SEO rate

%6

Personalizable

%86

Digital product rate

%9

Measured: 9/30/2026 · sample: top 100 results · Etsy Open API · vs. August 2026

What these numbers say

  • ●41% of listings opened in the last 6 months — a rush into the niche; you may be late.
  • ●72 different shops in the top 100 — nobody has a monopoly.
  • ●86% of listings are personalizable — buyers expect names/dates; don't enter without it.

Tags the best sellers use

Tags shared by the most-favorited listings in the top 100; the percentage is the share of winning listings using that tag. Start here when picking your 13 tags.

first christmas %50christmas ornament %50newborn ornament %40baby boy keepsake %30birth stats keepsake %30custom ornament %30new baby gift %30baby keepsake %30baby name ornament %30personalized baby %30baby ornament %30baby first christmas %30

Most common tags: baby first christmas · christmas ornament · first christmas ornament · christmas keepsake · first christmas · ceramic ornament · custom name ornament · personalized baby

Etsy's cut on an order at the average price

On a $16.50 sale: a seller in Türkiye pays ≈ $3.98 (24%), a US seller ≈ $2.02 (12%). Country changes the maths; price accordingly.

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FAQ

Where do these numbers come from?

From Etsy's official Open API: the top 100 results and the total count for the search "first christmas ornament". Averages and rates are computed from that sample; nothing is scraped or guessed. Refreshed monthly.

How is the competition score calculated?

A logarithmic scale of the total listing count: 7,000 listings ≈ 77, 36,000 ≈ 91, 100,000 = 100. Under 80 is reachable for a new shop, over 92 is crowded. Read it with top-shop share and new-entrant rate — the verdict comes from all three.

How do I enter this niche?

Build 13 tags from the winning tags above, differentiate without going below the average price (personalization, bundles, a sub-niche), open 10 listings in week one. Lisontik's niche scanner expands this report to 24 neighbouring terms and produces design, mockups and SEO in the same workspace.

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